CRAFTED THROUGH CULTURE; FOR HOSPITALITY

Varq Global is a social media agency exclusively for luxury hospitality, weaving culture into compelling modern narratives that build iconic brands and inspire meaningful travel.

BRANDS PARTNERED WITH

WHY US?

1. We See Luxury Hotels as Modern-Day Museums

Hotels are living, breathing reflections of a destination’s heritage, essence, and future. That’s why we immerse ourselves in local culture and traditions to craft stories and create connections beyond superficial engagement.

Because when a brand tells a story rooted in culture, it doesn’t just stand out—it becomes unforgettable.

2. Because Hospitality Deserves Specialists

Just like a world-class hotel relies on chefs to craft exquisite cuisine, sommeliers to curate the perfect wine pairings, and butlers to deliver flawless, personalized service, your brand deserves a marketing partner who speaks your language, from culinary storytelling and luxury design philosophy to creating memorable guest experiences.

Why settle for generalist agencies when you can work with a partner who works exclusively for hotels & resorts?

3. Top Secret: We Built a Time Machine

Our specialization in hospitality means unmatched quality. And backed by this passion is our in-depth research. Drawing from trusted travel forums, top analysts, famed itineraries, and social media trends, we deliver a quarterly ‘Across-The-Spectrum’ report to keep you informed, inspired, and ahead of the curve.

This report, combined with your internal data, becomes a blueprint for growth—helping us to:

Collaborate beyond Influencers: Partner with tourism critics, F&B pioneers, and travel guides to secure spots on the FOMO-worthy lists your audience loves.

Dominate the Spotlight: Identify awards and accolades that elevate your brand.

Spot the Right Trends: Know what to follow, define, or disrupt. Be it a global trend, a buzz among locals or spotting what's in vogue for travellers.

Build with Clarity: Craft strategies rooted in research, delivering tangible ROI.

4. One-Stop Shop

Thousands of years ago, fire changed humanity forever. Today, social media holds the same transformative power.

From integrating platforms like Instagram, Facebook, WhatsApp Business, Google, and TripAdvisor for seamless communication to creating impactful campaigns with stunning photography, videography, and transformative design — we bring it all together under one powerful umbrella.

Professional

Photography

Professional

Videography

Campaign

Planning

Social Media

Managment

CAMPAIGNS

Tribal Food Festival

There are 45 recognised distinct tribes in Madhya Pradesh. The tribal culture inthe state is rapidly diminishing due to urbanization meaning a significant portion of cultural heritage, cherished traditions and unique festivals are at the risk of disappearing. The objective of ‘Tribal Food Festival’ was to provide tribal communities a mainstream platform to help them generate income opportunities and encourage them to interact with wider society.

Madhya Pradesh Tourism collaborated seeing this as a brilliant idea. The Festival became so big that it was inaugurated by Hon' Governor of Madhya Pradesh.

Collab

Worth of tribal food grains and handicrafts are procured annually, driven by the festival's popularity and demand.

4.5 Mn

Readers reached as The Times of India partnered for an entirely organic campaign, featuring authored articles, a press release, and two full-page ads.

8.5 Mn

Impressions on social media, amplified by influencers with a combined following of 1.5 million.

55 Mn

VARQ GLOBAL